Orientation Videos: The New Generation Onboarding Process
Starting a new job is an exciting time for both the employee and the company. However, this excitement can sometimes give way to stress due to the complexity and length of the onboarding process. This is where orientation videos come into play, offering a new generation onboarding experience.
Traditional orientation methods usually consist of long and boring presentations, piles of documents, and face-to-face training. These methods are both time-consuming and can reduce the new employee's motivation. However, an impressive and informative orientation video can overcome these problems, making the onboarding process faster, more fun, and more effective.
Why an Orientation Video? Here are 5 Golden Reasons!
Orientation videos offer numerous benefits to companies and new employees. Here are some of these benefits:
- Time Saving: Video conveys information more quickly and effectively. This saves time for the human resources department and managers.
- Standardization: All new employees are provided with information of the same quality and consistency. This prevents information gaps or misunderstandings.
- Brand Image: A professionally prepared orientation video helps the company project a modern and innovative image.
- Employee Loyalty: A well-designed video makes the new employee feel like they belong to the company and motivates them. This increases employee loyalty in the long run.
- Measurability: The effectiveness of the orientation process can be measured and improved through video viewing rates and feedback.
Innovative Touches to the Onboarding Process with MediaRubic
As MediaRubic, we have produced more than 2000 training modules for more than 72 corporate brands in our professional video shooting and podcast/videocast studio on Bağdat Caddesi in Kadıköy. Based on this experience, we know the power of orientation videos and offer customized solutions to companies' needs in this area.
For example, in the orientation video we prepared for a financial institution, we conveyed the company's history, values, and vision with an impressive scenario and visual narrative. The video enabled new employees to get to know the company more closely and adapt to the corporate culture more quickly. In addition, we helped employees better absorb the information by adding interactive elements to the video.
In another example, in the orientation video we prepared for a retail chain, we explained in-store operations and customer relations with animations. The video enabled new store employees to better understand their duties and increase customer satisfaction.
How to Prepare an Orientation Video? Step-by-Step Guide
You can follow the steps below to prepare an effective orientation video:
- Needs Analysis: Determine your target audience and the goals you want to achieve with the video. What information do you want to convey? What should employees know after watching the video?
- Script Writing: Plan the content of the video and create a script. The script should include the flow of the video, dialogues, and visual elements.
- Storyboard Creation: Visualize the script and prepare a storyboard showing how each scene will look.
- Shooting and Production: Carry out the shooting with professional equipment and an expert team. Then, complete post-production processes such as video editing, voice-over, and visual effects. As MediaRubic, we support your creativity with our green screen shooting facilities.
- LMS Integration: Integrate the video into your company's learning management system (LMS). This allows employees to easily access and watch the video.
You can also use gamification techniques to make orientation videos more engaging. For example, you can increase employee participation by adding mini-quizzes or interactive tasks to the video. We can help you with this with our SCORM e-learning solutions.
Remember, an effective orientation video is one of the most modern and effective ways to introduce your company to new employees in the best way and speed up the onboarding process. So, are you still continuing with traditional methods?
How Does the New Employee Onboarding Process Speed Up with an Orientation Video?
Let's get back to our keyword. How does the new employee onboarding process speed up with an orientation video? The answer is simple: By conveying information effectively and quickly. New employees can easily access basic information about the company culture, policies, and processes through video. This allows them to adapt to the job more quickly and start working efficiently.
In addition, an orientation video is a great resource for answering new employees' questions. By creating a frequently asked questions (FAQ) section within the video, you can enable employees to quickly find answers to their questions. This alleviates the burden on the human resources department and allows employees to act more independently.
The bottom line is that an orientation video is a powerful tool that facilitates the integration of new employees into your company, accelerates their access to information, and increases their motivation. When prepared with the right strategy, this video can significantly shorten the onboarding process and increase employee productivity.
Conclusion: The Onboarding Processes of the Future are Shaped by Videos
In the future, the importance of orientation videos will increase even more. The new generation of employees prefers to consume information in video format and expects this from companies. Therefore, it is critical for companies to improve their onboarding processes with video-based solutions in order to gain a competitive advantage.
As MediaRubic, we are happy to be by the side of companies in this transformation process. With our end-to-end services, we support you in all stages such as needs analysis, script writing, shooting, post-production, and LMS integration. We can further enrich the orientation experience with our 360° virtual tour and Matterport digital twin solutions.
Contact us to learn more and for a customized orientation video solution. Let's redefine your onboarding processes together!
Check out our Interactive Training Video: The MediaRubic Difference content for more effective training solutions.
Learn about What is 360 Orientation and 360 Video? to strengthen your company's digital presence.
Read our article Benefits of Gamification in Corporate Training to learn ways to increase employee loyalty.
Visit our Corporate Orientation Video Guide page for more information about our video production services.
Check out our Engaging E-Learning with SCORM solutions to optimize your training processes.
