6 Benefits of Using Interactive Video in Corporate Training
We believe that excellent design and high production value can greatly help make e-learning more accessible, effective, and fun.
Interactive Videos in Corporate Training: Can Interactive Videos Replace Instructors?
Digital technology is becoming a bigger part of our world every day. It is slowly but surely changing the way we do things in every aspect of our lives. Education is one of the areas where this digitalization is taking place. E-learning has been an approach in commercial use for years. However, e-learning still needs time to reach its full potential. This is due to technical limitations that restrict user interaction and engagement. Users are now tired of 'next, click, next' like training solutions that are boring and monotonous. E-learning has now reached a new level by using interactive videos in corporate training. We have all heard the saying:
"A picture is worth a thousand words."
Most videos usually consist of 24 frames per second. Y ani video aracılığıyla bilgi aktarmanın faydaları açıktır. Fakat bu faydalar, eğitmen liderliğindeki eğitimle karşılaştırdığımızda hala yetersizdir. Eksik olan ilk bileşen, eski bir Çin atasözünde bulunabilir:
“Söylersen unuturum. Gösterirsen hatırlarım. Yaparsam öğrenirim.”
Advantages of Interactive Videos in Corporate Training
1. Interaction
Online courses were a source of stress for e-learning experts because they were too passive compared to live training where users tried to apply their knowledge. Now, thanks to technology, we can produce interactive videos created in HTML5 that offer two-way communication. In this way, users do not react to what they see and become more than simple observers.
2. Branching Scenarios
Feedback is the second component missing in e-learning. By creating branching scenarios, we can tell the user what they did wrong, why, and how to fix it. The training acts like an instructor by guiding users in the right direction instead of directly telling them "go there - do this." Users receive more personalized content because errors differ.
3. Different Scenarios
To overcome the misconception that technology is only trying to imitate the instructor, it is necessary to offer an additional capability improved compared to traditional education. As an example, let's take a sales scenario that we want to present to our users. With interactive videos, we can show them the same conversation in different situations. Users can play the roles of both the salesperson and the buyer. They can understand and experience the thoughts of both sides, which increases their performance in both roles. We use this method when we want users to empathize with the other party or when we want to break down the misunderstanding they have.
4. Microlearning
If an e-learning session lasts longer than the participant's attention span, the training designer has not done their job well. We don't think anyone can learn anything from a cluttered text or endless PowerPoint presentations. We live in a dynamic world where every minute matters and the participant's attention span is getting shorter and shorter. Whether it's a good thing or not, this is a change that cannot be stopped and that training & development professionals must adapt to. The user should be able to adapt the pace of progress and learning to their own abilities and time. The microlearning methodology divides the training program into sessions that are no longer than 3-4 minutes each. This allows the user to fit even the busiest schedule, even while taking the bus to work.
5. Mobile and Easily Accessible
Speaking of commuting to work, opening a laptop on a crowded bus to learn or work is not a good idea. Sitting in front of a computer at work is also not the most encouraging way to learn. Accessing e-learning content on the go, during breaks, or at home via smartphone or tablet gives users the flexibility to decide the best time to learn. Most users will decide to learn when they think it will be most effective and when they think they need it at that moment. Mobile learning is one of the most sought-after features in creating e-learning content today.
6. Gamification
The best solution to make e-learning more interactive and interesting to use is to gamify the content. Navigating through PDF files or slides is not interaction. More interaction and engagement of the user makes the content easier to understand. In addition, if you add a social aspect such as a leaderboard, comments, or profile editing, e-learning takes on a virtual classroom atmosphere where users interact with each other. After all, fun is also an important consideration.
Conclusion
Interactive videos are one of the best approaches that can best answer the training needs of today's users. Employees with short attention spans are easily bored with traditional training and cannot achieve the training goal. Therefore, you must ensure that the user is also involved in the training. The way to do this is through interactive videos.
You can contact MediaRubic, which has years of experience in this field, to find your place in the world of interactive videos and include the most suitable interactive videos for your employee profile in your corporate training.